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Find out more about our consulting services. McLean. Boston. New York.

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jwa-rail

Site Launch!

Jewish Women’s Archive shares Jewish history with enhanced user experience.

Solutions

Thinking Big

Clark Construction

Digital Innovation

Reimagining how our clients can do business in the digital world.

Thinking Small

University Website Design

Mobile & Responsive

A responsive design approach engages users wherever they are. Web. Tablets. Mobile.

User Experience

Left Brain

PFC Energy

Critical Thinking

User-centered digital strategies help our clients surpass their competition.

Right Brain

National Aquarium

Immersive Design

Exciting and memorable visual experiences guide users through digital channels.

Technology

Sitecore

sitecore

Certified Partner

NavArts is one of only 7 Sitecore partners in the USA with 4 or more certifications.

Drupal

Drupal 7 Content Management

Open-Source

NavArts brings proven process and UX skills to the popular open-source platform.

our work

Case Study

Marriott

Marriott International

Multisite design creates seamless booking across more than 3,000 properties.

Design

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Portfolio

Cutting-edge design to revolutionize the world of user experience.

Insights

Content Guide

content migration whitepaper

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Give content as much attention as the design, code and testing of your site.

What is UX?

Nicole Dingess

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UX should be in your digital vocabulary, but do you fully understand its significance?

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Blog


July 17th, 2014

Meet a Navartian: Matt White

by: NavigationArts

Throwback Thursday much? Today we feature Matt White, one of our Senior Information Architects who happens to have a long-standing rockstar career outside of the office. We were able to dig up some old photographs- one from his first band’s album cover in 1992, the other from a popular gig that involved robin-egg-blue suits from crooner Bobby Darin’s band- for your enjoyment.

matt boat with arrow

Continue reading “Meet a Navartian: Matt White”


July 16th, 2014

Maintaining Servers: Nurse or Kill?

by: Bill Koplitz

Are your servers cattle or pets? Two years ago Randy Bias used the metaphor in a presentation entitled “Architecture for Open and Scalable Clouds.” In the not too distant past, people set up server farms with names of characters from various pop culture favorites, like The Simpons, Star Wars, and Game of Thrones. If one of these servers- say, Joffrey- gets sick, the IT team rushes to his aid and tries to save him. They put cold towels on his head to lower the temperature of his CPU which has been pegged at 100 percent.  The server is considered to be a “pet;” therefore, you do your best to try to fix and save it.

Continue reading “Maintaining Servers: Nurse or Kill?”


July 10th, 2014

Meet a Navartian: Katiri Zuluaga

by: NavigationArts

The age-old question- who are Navartians? (Read: NavArt-ians). We come together from a diverse set of cultural backgrounds to form an exceptional crew of talented, nerdy game-changers. Navartians’ resumes reveal why we constantly shatter convention: we are anything but normal (in a good way). Meet Katiri, our comic-book-loving, world-conquering, ping-pong-dominating visionary.

katiri-mountains

Continue reading “Meet a Navartian: Katiri Zuluaga”


July 8th, 2014

#WorkingMillennials

by: Justin Roth

Selfish. Entitled. Lazy. That’s how many employers understand the career-entering generation, otherwise known as “millennials.” They’re the young adults ready to disrupt the workplace with their idealism and thwart productivity with their “generation me” attitude. The New York Times recently reflected on the entering workforce, citing many of the concerns that older generations hold against their younger counterparts:

Continue reading “#WorkingMillennials”


July 1st, 2014

How UX Designers Can Help Shape Mobile API

by: Thai Lam

As user experience designers, we bridge the gap between technical platforms and human interaction. Oftentimes, we are at the mercy of the systems we design for. This is why tight collaboration with developers is so important, as it helps us understand both the data that the API is expecting as well as the data that it returns. We can often help shape those back-end interactions for a better user experience.

Continue reading “How UX Designers Can Help Shape Mobile API”


June 26th, 2014

Design With Code In Mind

by: Eric Hooper

eric1

Why should web designers bother with code? Many designers are content with staying within their conceptual comfort zone without much regard for the design once it’s handed off to a developer. They might think, “There is someone else who knows how to code, so why do I need to do it?” But just as a print designer needs to be familiar with paper types, pantone coverage and large format printing, a web designer should know the basic building blocks of a website—like HTML and CSS—in order to understand how their creations will come to life.

Continue reading “Design With Code In Mind”


June 24th, 2014

Securing Your Social Business

by: Sam Azab

The internet is full of unlimited information, data, and entertainment, which is why we love it so much. But what happens when all of this open data becomes a little too open?

We have all heard it before, the more places, systems and people we are connected with, the more chances there are to be hacked or to have your information taken. As an organization, here are some practices we’ve put in place to make sure that we are not prey to potential vulnerabilities.

Continue reading “Securing Your Social Business”



June 12th, 2014

Solving Life’s Most Challenging Problems with Sketching

by: Caroline Mullen

Luckily for us (Architects of the User Experience), the concept of UX has become increasingly well understood and valued over the last decade or so.  Personally, I always have PLENTY to say when a User Experience does not meet expectations.  But I don’t often have the chance to put pen to paper and create a concept completely from scratch.

Continue reading “Solving Life’s Most Challenging Problems with Sketching”


June 10th, 2014

Comparative Analysis 101

by: Natalie Lord

Competitive Analysis, comparing a company or product to other similar companies within an industry, is a standard practice during a Discovery phase. It’s important to understand what the business and user landscapes look like, any existing user expectations, and to benefit from the success and failure of existing solutions.

Continue reading “Comparative Analysis 101”


June 5th, 2014

Bootstrap vs. Zurb’s Foundation

by: Shad Itschner

Front-end development frameworks make it easy for developers to make sure their code will render properly in responsive frameworks, and on any mobile device or tablet. But frameworks are also great tools to use to:

  • Provide status so that when you dig into a project you haven’t looked at in a while, you can easily tell what’s going on
  • Take advantage of lessons learned through components that follow best practices
  • Bring new project team members or hires up to speed
  • Document one set of procedures based around one approach to make life easier for everyone involved.

Continue reading “Bootstrap vs. Zurb’s Foundation”


June 3rd, 2014

The Art of Paper Prototyping

by: Heather Vargish

One session in particular at this year’s MoDev conference in McLean, Virginia stood out to me: the mini workshop “Turn Ideas to Artifacts with Paper Prototyping,” led by Behnaz Babazadeh.

Paper prototyping, or sketching rather, is nothing ground breaking or new, but I for one feel like I’ve lost the art of pencil and paper in my current visual design and UX work, so this session really appealed to me.

Continue reading “The Art of Paper Prototyping”


May 29th, 2014

Staying on Top of IT Security

by: Christina Phillips

The technology world is always full of news stories about IT Security. The recent Heartbleed bug, issues with Internet Explorer, the breaches at Target, Neiman Marcus and the University of Maryland are constant reminders that breaches in security could happen to any company, big or small. But with all of the world moving to cloud connectivity, software-as-a-service and social media networking, it seems like an impossible task to stay on top of it.

Continue reading “Staying on Top of IT Security”


May 28th, 2014

Lean Usability Testing Methods

by: Tony Fugolo

In my previous blog, Three Myths of Usability Testing, I mentioned that one common myth is that usability takes a lot of time, resources and effort. That couldn’t be farther from the truth, as I tend to use low fidelity techniques in my job all the time. Here I’ve outlined a few ways that only require, pen, paper, and maybe some scissors. And those of you who are all digital, all the time, I’ve also offered some suggestions on programs to use that mimic the analog versions.

Continue reading “Lean Usability Testing Methods”



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