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Archive for August 2009

Information Architecture, Insight Article, Internet Strategy, Usability, User Experience Design, User Research, Visual Design, Web Content Management, Healthcare

7 Principles for Designing a Successful Hospital Web Site August 1st, 2009

With health information Web sites like WebMD setting the standard, hospital Web sites must at a minimum meet basic user expectations. Your hospital Web site is a direct extension of your brand and a poorly designed or outdated Web site will translate in the public’s perception to a poorly run hospital with outdated services.

What are the keys to developing a successful hospital Web site? All of the principles outlined below are rooted in the practice of user-centered design.

Heather Hogue