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September 16th, 2011

Google+ Features and Future: An Early Adopter’s Take

September 16th, 2011

Insight Article, Social Networking, User Experience Design

After nearly two months of Google+ exploration, the time has finally come: the Early Majority is nipping at the Adopter heels, and G+ is on the brink of going viral in a big way. While being amongst the first was cool in its own right, I’m excited to see what happens when G+ really penetrates the masses over the coming year.  I’ve spent enough time exploring and testing the system to understand its pros and cons, and I have some ideas as to where Google is headed with its social networking baby. (more…)

Kevin Doyle


Target.com Crashes After Missoni Launch: What Went Wrong

September 14th, 2011

Internet Strategy, Marketing, Technology

How does a company’s reputation go from marketing genius and fashionista favorite to unprepared and unresponsive? Take a look at what has happened to Target in the last 30 hours. On Tuesday, September 13th, Target launched its latest designer collaboration with Missoni, the high-end Itlalian design house known for its zig-zag knits and bold color combinations. Target has been selling limited edition clothing and products from designers for years now, but there was an unprecedented amount of buzz for this collection. A spread in Vogue magazine, a pop-up store in Manhattan, and sneak peaks of the collection on target.com helped build the anticipation.

(more…)

Liz Odar


Social Circle Influence: Highlights From UX Week 2011

September 8th, 2011

Social Networking, User Experience Design

At the end of August, hundreds of User Experience professionals gathered on the beautiful UC San Francisco campus for UX Week 2011. Days of collaborative workshops left new friends spinning with ideas, and more than one innovative startup laid its roots within the Mission Bay Conference Center.

(more…)

Stephanie Slobodian


Drupal 7: A Coming of Age Story

September 1st, 2011

Technology, Web Content Management

In the fast-paced and ever changing world of open source CMS web development exists an endemic issue of perception versus reality.  Drupal 7, introduced in January nearly one year after the release of its very popular predecessor, Drupal 6, is mired in misconceptions of its readiness and reliability.  D7 conjecture is often blogged, tweeted, and whispered about in office corridors. But the truth about Drupal lies with the real Web Leaders – those of us sitting in the top 20% of the trade – who have ventured into every corner of the system and emerged espousing the benefits of the seemingly boundless Drupal. 

(more…)

Jim Goldbloom


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