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Social Networking, Web Content Management, Web Development
Future of Content Management September 3rd, 2009
No Comments Julian Wrath has asked those of us interested in the world of CMS to comment on the “The Future of Content Management.” While I’d like to presume I know what the future will hold in that world, I’d like to express where I hope that it’s going.
At some point an intuitive and thoughtful method of providing meta-tagged content should become standard across the universe of WCMS (and perhaps, but doubtful, the ECMS one as well). This interface may be a trend, but it will catch on and be carried with slight deviation across the differing platforms. Once the ability to easily create relational content becomes standard, then training a content author becomes a far easier task. “It’s like using Flickr – just tag.” Of course, someone will still have to come up with the defined controlled vocabulary and the relational keys, but the hard part of accurately identifying those relationships will be done by the people who know the content best.
When a relational set of content can be exposed to the consumer – then the possibilities become limitless. Are you giving them an evolving home page based on their personalized interest? Can you easily and quickly adapt the Web content “landing pages” to drive the information that you want the user to consume or that they are looking for? Adaptive and comprehensive content shifts throughout your Web site will be done through an administrative toolkit – not through a developers recode.
The future of content management is a cloudy crystal ball to guess at. So much of it depends on the trends and innovation of the marketplace that supplies the content. But one thing is sure, content and its ability to be consumed by users is the driver for future CMS systems.
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