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Denise Sparhawk Lodge

Denise Sparhawk Lodge

M. D. Anderson: Creating a Hospital Web Site to Drive Value

September 1st, 2009

Information Architecture, Usability, User Experience Design, User Research, Webinar

If you missed the live session of the “M. D. Anderson Case Study: Creating a Hospital Web Site that Drives Value,” you’ll find the presentation below.

To learn more about applying Web strategy and a user experience design process to a hospital Web site, you’ll want to view the presentation.

The presentation covers:

  • Ways to build consensus inside an organization
  • How to align your site with mission or business objectives
  • Designing a user-centered site that accounts for key audience types
  • Accomplishments of the M. D. Anderson redesign

View the webcast presentation

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