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Shivani Aneja

Shivani Aneja

Social Media Brings Interactivity to Museums

March 23rd, 2011

Internet Strategy, Social Networking

In the past a website was brochure ware or advertising, it served merely to provide general visitor information. Now the-ever-evolving social media tools and technology provide a platform for museums to facilitate interactivity within the physical and web space. This has allowed people to experience museums in a different paradigm.

Museums have been a place for gaining knowledge, social media has provided platforms such as Facebook and Twitter that allow people to share and collaborate, provide feedback and chat with one another about their likes, dislikes and knowledge sharing amongst themselves and the museum curators.

Check out this New York Times article.

Check out the work we did for the Smithsonian.

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